Controlling your privacy online has never been more important. Keepsafe is dedicated to giving users greater control of their digital content. OpenVerse collaborated with Keepsafe to deliver a content marketing strategy that included new organized pillars for storytelling that aligned with the brand and product initiatives of the startup. Beyond strategy, OpenVerse consulted on content marketing campaign rollout, asset creation, and story angles to help connect Keepsafe’s product and its benefits for users, especially in the context of today’s world, and bring them to the forefront of the company’s messaging.